MTN Ghana has launched season 5 of the MTN Apps Challenge to provide a platform for local mobile application developers to showcase their talent.
The competition, dubbed, “Empowering the Youth in Developing innovative Digital Projects” is opened to freelance software developers, tertiary and Senior High School Students.
Mr. Asher Khan, the Chief Marketing Manager at MTN Ghana, speaking at the media launch said the modern way of doing things show that we have to be have to abreast with time and be digitally savvy so we are not left behind.
He said Apps is the order of the day. Therefore, for the early adapters, the dependency in Apps can not be overlooked.
“In our part of the world, we recognise the abundance of burgeoning app developers across the country and the challenges they face.
“We believe that given the right platform and opportunities our local App developers are bound to succeed beyond expectations, and this is one of the derivers of the MTN Apps Challenge”, he explained.
He also revealed that v5.0 has two additional entries of best female project developer and the KatAppult initiative in addition to the inventor category of Internet of things (IoT), Mobile Apps and animated videos.
According to him, these additions where as a result of evaluations made of the previous versions that showed the MTN App Apps Over the years has been male dominated and therefore the need to encourage female participation.
The MTN Apps since it inception in 2013 has churned out various interesting and fascinating apps such as Buzztrick, Oware 3D, Wwheelo and the recent addition “Amatsii” which has seen over one thousand downloads.
MTN believes that the only way Ghana can participate in the digital revolution is to develop local talent and local content.
Ettel Cofie, Founder Women in Tech Africa and a jury for the Apps Challenge said, their expectations for v5.0 is the market viability.
She emphasis that there will be more diversity and the jury will not only concentrate only on the technical aspects, but more on the commercial viability.
“We want this to be a sustainable business after the competition”, she said.
Winner of the MTN App Challenge will take home GHC 20.000.00 and job opportunity. Participants can log on to www.appchallege.mtn.com.gh and register.
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